Playrix acquired Armenian mobile game developer Plexonic for an unknown sum in March 2020, and later purchased Croatia-based publisher and developer Cateia Games, choosing to rebrand the studio as Playrix Croatia and retaining its 40 staff members. In late 2019, Playrix launched a free-to-play game called Wildscapes, a match-3 game similar to their previous titles Homescapes and Gardenscapes. In April 2019, Igor and Dmitry Bukhman made it onto the Bloomberg billionaire index. In 2018 Playrix became the 9th highest-grossing game publisher globally on iOS and Android. In August 2017, the company became the leading mobile game publisher in Europe based on revenue from Google Play and the App Store. In mid-2017, the company launched Homescapes - a Gardenscapes spin-off that is also a match-3 game.

In the second quarter, Playrix ranked in the Top 20 biggest mobile game developers in the world. In September 2016, the company became the highest grossing mobile game developer in the CIS and Baltic states region according to App Annie. In August 2016, Playrix released another match-3 game - Gardenscapes. In April 2015, the company announced the launch of its second free-to-play mobile project - Fishdom: Deep Dive, a match-3 puzzle game, was released worldwide in the App Store in August 2015. The game is a combination of city-building and farming. It later became available on Google Play, the Amazon Appstore, the Mac App Store, and the Windows Phone Store. In 2013, Playrix launched Township, its first free-to-play mobile game in the App Store for iPhone, iPad, and iPod touch. Since 2011, the company has been developing free-to-play games for smartphones and tablets. Playrix originally specialized in developing casual computer games. The company was founded by Dmitry and Igor Bukhman in 2004 in Vologda, Russia.

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